Less Malarky, More SMARTY

The latest instalment of our ‘Less Malarkey, More SMARTY’ campaign showcases SMARTY’s mission to simplify mobile plans with humour and no-nonsense clarity, reinforcing its commitment to transparency in a confusing industry.

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Directed by the fantastic Taso Alexander, these two spots were inspired by real life experiences as well as worst nightmares - I'm definitely bringing an invite to my own wedding.